Short Form Content

Every second counts.

It’s about more than the views.

Creating connections by the second, my work aims to spark emotion, conversation, and genuine relationships between creators and the audiences they serve.

@wallieluu

North Face Mountain Jacket 35th Anniversary

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A celebration of the North Face Mountain Jacket’s 35th anniversary, the video’s success directly led to the North Face casting influencer Wallie Luu and other featured enthusiasts in an social media anniversary campaign inspired by our content.

Shot and edited. Posted on Instagram and TikTok.

@wallieluu

2025 NYC North Face Meetup

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101

Created for Wallie Luu’s NYC North Face Meetup with around 100 attendees. This video highlights attendee outfits and why they love their North Face gear.

Shot and edited. Posted on Instagram and TikTok.